Release Notes: MobileFuse SDK v1.9.1

SDK v1.9.1 continues our efforts to improve interstitial and rewarded ad performance as well as adding support for video streaming experiments to improve efficiency and availability of video ads. It also addresses a compatibility issue found in iOS 18.5 beta 3/4, that has been fixed in the public version of iOS 18.5.

Interstitial and Rewarded Ad Performance

Further iteration on SKAdNetwork and Android attribution-based performance advertising added in SDK v1.9.0 means interstitial and rewarded ads will continue to see increased revenue, particularly for app install and eCommerce performance ad campaigns.

Video Streaming Support

The MobileFuse SDK now supports streaming of video creatives. This gives us more control over how video creatives are delivered to improve our render rates, even for devices with poor internet connections.

Bid Floor Per Ad Instance

Using the new setBidFloor methods, you can now set a bid floor before loading an ad. This bid floor only affects requests from the ad instance it is called on, meaning that if you handle your own mediation stack you can be more flexible in managing your own bid floors.

iOS 18.5 Beta Compatibility

SDK v1.9.1 includes a patch to handle a bug introduced in iOS 18.5 beta which caused a browser window to open automatically for some ads. The bug was reported to Apple and was subsequently fixed prior to the production 18.5 iOS release, but this SDK release retains the patch to defensively avoid a similar situation arising in the future.

Improvements and Fixes

SDK v1.9.1 includes some other important improvements, including:

• Fixed an issue which caused native ads to crash on iOS when certain assets were used
• Miscellaneous performance improvements